Abhijeet Rajpurohit On CloudTV’s Aim To Power Entertainment In Every Home; Fame Keeda's Co-Founder On Gen Z's Obsession With Niche Influencers; Millennial Achievers 2024 Date Announced; & More

Greetings of the day!

Dear Reader

Welcome to another edition of 'Scoop', your bi-weekly dose of news from Marketing Mind!

CloudTV is redefining the smart TV experience in India by offering a made-in-India operating system that blends affordability with high-end features, Abhijeet Rajpurohit, COO of CloudTV, emphasised during a conversation with Marketing Mind. Furthermore, he discussed its journey, key innovations, and how the platform is enabling smarter entertainment solutions for diverse audiences across the country.

Next up, we have an insightful piece authored by Rahat Khan, Co-Founder of Fame Keeda, titled ‘Learning Gen Z’s Shopping Habits and Their Obsession With Niche Influencers’. She delved into the evolving festive shopping patterns of Gen Z, emphasising their strategic planning, mobile-first mindset, and trust in micro-influencers. Additionally, she highlighted how brands can align with Gen Z’s quest for authenticity and individuality. 

Saving the best for last, Marketing Mind is thrilled to announce that the second edition of its highly anticipated awards gala, Millennial Achievers 2024, will take centre stage on November 29, 2024, in Mumbai. This grand night will bring together industry titans for an exciting panel discussion and a host of delegates eager to celebrate the young stars of our industry. With winners across 20 categories set to take home the prestigious Millennial Achievers title and trophy, it’s a night dedicated to honouring young talent that’s shaping the future! Click here to register for this exclusive invite-only event.

But this is just the tip of the iceberg! Read the full newsletter to stay updated on all the industry happenings!

PS- Here’s our ‘Scoop’ of news, hot off the press & curated especially for you! Happy reading :)

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India’s Sports Market On Track To Hit $130 Billion By 2030: Google & Deloitte

• CCI Imposes Rs 213 Cr Penalty On Meta For Abusing Domination Position 

• Reliance-Disney To Focus On Television As Well As Digital: Uday Shankar

• The Good Glamm Group Completes 100% Acquisition Of The Moms Co.

• Crayons Advertising Secures Outdoor Rights For Maha Kumbh 2025

• Delhi HC Rules In Favour Of Britannia Industries In Trademark Infringement Case

• After Wholly Acquiring Del Monte Foods, Agro Tech Foods Proposes To Rebrand As ‘Sundrop Brands’

Checkout
October 2024 Film Releases Gross Rs 944 Cr At Domestic Box Office: Ormax Media

• Punit Goenka Steps Down As MD Of ZEEL While Continuing His Role As CEO

• Unilever’s Sandeep Tanwani Joins Pidilite As Chief Marketing Officer

• Vikrant Chowdhary Joins HCLSoftware As Senior VP & Country Head- India

• Here’s The Leadership Team Steering ‘JioStar’

• Citara Plex Ropes In Shivani Singh As Chief Executive Officer

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