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More Wins at the Cannes Lions 2024, Social Pill's Custom GPT Tool for Self Declaration Form, Diljit Dosanjh rocks The Tonight Show With Jimmy Fallon, The Sleep Company Ad Spend For FY25

More Wins at the Cannes Lions 2024, Social Pill's Custom GPT Tool for Self Declaration Form, Diljit Dosanjh rocks The Tonight Show With Jimmy Fallon, The Sleep Company Ad Spend For FY25

Marketing Mind
June 20, 2024

Greetings of the day!

Dear Reader

Kudos on being an advertising, marketing, and media enthusiast and thanks for subscribing to ‘Scoop’, a bi-weekly newsletter from Marketing Mind!

As informed earlier, Scoop by Marketing Mind will land into your inboxes on each Tuesday and Thursday of the week, because we neither want to give you #MondayBlues nor spoil your #TGIFGrooves!

First things first, India’s Creative Contingent is roaring at the global stage by bringing home 12 Lions wins across 20 categories in just a matter of three days. But with two more days remaining for the 71st edition of the International Festival Of Creativity to come to an end, we’re hoping that India’s roar gets even louder.

Our creative leaders have already made us proud by securing 59 shortlists across 30 categories this year. Congratulations to the India chapter of Leo Burnett, McCann Worldgroup, Ogilvy, Rapport Outdoor Advertising, VML, FCB Kinnect, Dentsu Creative, Early Man Film, Kondurkar Studio, Brand David Communications, DDB Mudra Group, FCB India and Tgthr for their selected entries, we’re all super proud of you!

Yes, we know that we’d decided to keep mum so as to not jinx anything, but with our agencies making the country proud, we couldn’t keep calm but celebrate them for the kickass work they do.

That being said, it is not just India’s creative lions as we call them who are making waves globally, but also Diljit Dosanjh who has been on a roll for quite some time now. From performing at Coachella to making Ed Sheeran sing to his Punjabi tune, the Punjabi singer has pumped up the INDIA quotient to another level by appearing in ‘The Tonight Show With Jimmy Fallon’.

So, circling back to what we have been emphasising on since our very first newsletter- the India to INDIA story at Cannes Lions 2024, we bring to you our ‘Scoop’, hot off the press, as promised!